Social Marketing

The Pro’s and Con’s of Using Instagram for Social Media Marketing

instagram for social media marketingMany of us have seen photos that employ the use of Instagram technology to achieve a desired look.  Often times, this method revolves around slightly modifying the brightness, contrast and hues of a photograph to display a weathered and classical appearance.  Since the launch of this technology into the mainstream public just over one year ago, Instagram has enjoyed a massive amount of success in social networks and other photo sharing communities.  Thus, some of us may be wondering as to whether Instagram for social media marketing campaigns is effective.  Let us take a quick look at some of the benefits and pitfalls of utilising such a technology. Continue reading

Death of the Newsletter

death of the newsletterOur virtual assistant team was discussing the death of the newsletter for our clients and trying to come up with alternative ways to utilize the information in a more effective way. I know I go in and take myself off… Continue reading

Facebook Pages Are Essential For Businesses

Companiefacebook page for businesss are discovering that building Facebook Pages are good for business.  Lately companies of all sizes are building Facebook pages and a Facebook presence to promote their business and products.  Another new trend:  companies building… Continue reading

LinkedIn Groups for Marketing and Networking

LinkedIn is an excellent networking tool to bring business professionals together.  You can build your professional network in LinkedIn.  You can also find other professionals in organizations you want to learn more about.  Finally, you can get… Continue reading

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